Web Development
Web Development usually refers to the main non-design aspects of building web
sites: writing markup and coding. Web development can range from developing the
simplest static single page of plain text to the most complex web-based internet
applications, electronic businesses, or social network services.
Static Sites:
All the pages are static and the site is mainly meant for providing information
to users. This is considered a beginners' site and useful to companies who just
want to maintain their mere presence on internet and do not have often updating
on the site.
Dynamic Sites:
In this dynamic world, things are changing very fast. Hence it becomes necessary
to change the information on your website from time to time. Thus in dynamic & interactive
websites we provide a simple user interface to clients whereby some of the web pages
are created dynamically by the clients. This means you have full control on the
contents of the page and you can change any content at any time and as many times
in a day. People today want to interact with the site and expect new information
on the site regularly. Today 70 % of the web sites are dynamic and interactive type.
Technologies Used:
.Net 3.5
The .NET Framework is a software framework designed by Microsoft that can be installed
on computers running Microsoft Windows operating systems. It includes a large library
of coded solutions to common programming problems to enable rapid application development.
ASP.NET
Is a web application framework developed and marketed by Microsoft to allow programmers
to build dynamic web sites, web applications and web services.
SQL Server 2005:
An enterprise level database from Microsoft
CSS:
Cascading Style Sheets to enable clean and consistent design throughout a site.
Whilst producing valid markup which in turn helps google rankings.
Social Marketing
The rise of social media is nothing short of phenomenal. It took TV 13 years to reach 50 million users whilst Facebook added 100 million users in 9 months! It is essential for businesses to develop a successful social media marketing strategy that accurately reflects their values and guards their reputation.
Social media marketing (or social media optimisation) allows you to communicate in a unique way. You can talk to an audience in a more discreet fashion with a less obvious message. A successful social media strategy results in your message growing organically creating brand advocates. The insight you get back will tell you a lot about how your audience view you.